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5 Ways To Protect Retail Consumer Data Privacy

5 Ways To Protect Retail Consumer Data Privacy

“Retail has traditionally lagged behind in security and data privacy. Attackers target companies with poor security measures, and these “quick wins” often balloon into mega jackpots.” –   Irina Maltseva.   Consumer data theft, the unauthorized acquisition...
Online Time Theft: Uncover Hidden Productivity Drains

Online Time Theft: Uncover Hidden Productivity Drains

“Working life changed for millions of Canadians in 2020, when the pandemic forced organizations to send people home in a hurry.  Outside of the confines of traditional offices, employers may now find themselves tracking how employees spend their paid time.” –...
To-Do Traps: Why Lists Lead to Delays

To-Do Traps: Why Lists Lead to Delays

“Ditch the to-do list. I’ll bet you half the tasks on there have been there for six months–or more. If you really want to get it done, put it in your calendar. If it’s not in there, it wasn’t as important as you thought in the first place.”...
Guide to Ethics in Social Media Marketing

Guide to Ethics in Social Media Marketing

“Deceiving customers to achieve financial gain is ethically wrong. On the other hand, establishing trust through honest interactions is an ethical gain, and is more likely to lead you to financial gain as well.” – Michael White.   Ethical...
How Effective Are Flyers in the 2020s?

How Effective Are Flyers in the 2020s?

“Flyers are marketing material that your customers can touch and keep. They offer a fantastic opportunity to provide value to recipients in a way that online ads don’t. If you take the time to create a beautiful and memorable flyer, there’s a better...